Transparency Notice: This page contains affiliate links. Some of these tools I run my own business on, and the card says so. Others I recommend for situations that are not mine, because a content creator does not need what a solo consultant needs. Clicking these links may earn me a commission at no additional cost to you. Your trust means everything — I will never recommend something I don't genuinely believe in.
Some of these I use in my own business, and some I have used in the past. Others I recommend for situations that are not mine — a content creator's needs are not the same as a solo consultant's. Every card says which, and I will not recommend something I would not be comfortable defending. As you can see, I have moved most of my business to a single central platform. Still a work in progress.
Estage Genesis, a complete business hub platform that incorporates front end website with sales funnels, backend CRM providing complete customer tracking, and connected social community with social feed and live streaming.
"Estage Genesis allowed me to build my business hub on one platform. No third party accounts, just one username and password to remember."
The world's most popular website security infrastructure providing cyber-security solutions, corporate server networks, and VPN services. Essentially acts as a security guard for the internet for large and small businesses.
"Cloudflare has given me and my business the confidence to provide services to my customer safely and securely"
An all-in-one platform used by businesses to establish an online presence. Mainly acts as a website domain registry for branded URL's. Favored by beginers and local businesses for it's ease of use.
"With GoDaddy, I was able to research and purchase a domain, transfer it to Estage Genesis and I was up and running in no time"
My primary email marketing platform housed completely within the Estage CRM. Easy to use simple interface provides messages, broadcasts, and automations. Everything you need and nothing you don't.
"Because the Estage email marketing platform sits within the CRM, I get realtime data instantly."
Built specifically for content creators and affiliate marketers. Kit's visual automation builder is intuitive, and their free tier lets you start growing your list without spending a penny — ideal for beginners. I have used Kit in the past.
"If you are publishing content regularly and need to segment your audience, Kit is built for you."
One of the oldest and most trusted names in email marketing. AWeber is solid, dependable, and extremely beginner-friendly — if you want a no-fuss, proven platform that just works, AWeber delivers.
"AWeber has been doing this since 1998. In a market where platforms vanish, that record matters."
Self-driving bookkeeping built for people running a business on their own. Transactions categorize themselves in real time, and get reviewed by an actual expert. Profit and loss, transactions, and receipt reports are easy to produce.
"Kick was a good step up from Wave, and I found it easier to use than QuickBooks. The interface and the customer service are both genuinely good."
When I started, I needed professional accounting without the cost. Wave delivers exactly that — completely free accounting software with invoicing, expense tracking, and financial reports. A perfect starting point.
"Wave proved that 'free' and 'professional' are not mutually exclusive — especially when you're just getting started."
As your business scales, QuickBooks becomes the gold standard. Used by millions worldwide and recognized by accountants everywhere, it's the accounting system to graduate to when your operation grows.
"QuickBooks is what my accountant asked for, and it did save me hours at tax time. It also has a steep learning curve and a confusing interface."
Robert Kiyosaki
The book that fundamentally changed how I understood money, assets, and financial freedom. If there's one book every aspiring entrepreneur must read, this is it. It reframes everything you thought you knew about wealth.
"This book showed me the difference between working for money and making money work for you. Pivotal."
Napoleon Hill
Written in 1937 and still more relevant than most books published today. Napoleon Hill's masterwork on mindset, desire, and success is the foundation of modern entrepreneurial thinking — and it belongs on every business-builder's shelf.
"I read this on a long-haul flight and landed with a completely different picture of what was possible."
Michael E. Gerber
This book explains why most small businesses fail — and precisely what to do about it. Gerber's systems-thinking approach resonated deeply with my aviation background. Build your business like a franchise from day one.
"Gerber taught me to work ON my business, not just IN it. That mental shift was a game-changer."
The toolkit is only as powerful as the strategy behind it. Our courses teach you exactly how to put these tools to work — from day one.
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